Video Reel: On-Camera Hosting & Branded Content

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On camera. On message. On brand.

From live TV segments to branded social campaigns, video is where I've spent my career and where I do my best work. After seven years in broadcast journalism and hosting across West Texas, I bring that same on-camera confidence and storytelling instinct to every project, whether it's a polished brand campaign or an authentic UGC clip. Below is a look at recent work, from client hosting spots to content created through West Texas Creative. Have a project in mind? Let's talk.

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  • • 7/7/26

    Bringing the Wolfforth Farmers Market to Life Online

    The Wolfforth Farmers Market is a West Texas staple: local vendors, fresh produce, and community energy every week. I created social content that captures that atmosphere and gets it in front of the right local audience, from vendor spotlights to market-day highlights built for Instagram and TikTok. A great example of how West Texas Creative helps local events and markets grow their reach and turn out a crowd.

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    • 7/7/26

    Teeing Off Online: Social Content for Back 9 Golf

    Back 9 Golf is bringing a fresh golf experience to Lubbock, and it needed content that could introduce the brand and build buzz before and after opening. I created social videos that highlight the space, the experience, and the energy of what makes Back 9 different, built to perform on Instagram and TikTok and drive awareness for a new local business. A great example of how West Texas Creative helps Lubbock brands launch with momentum.

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    • 8/29/25

    Launching The Dean's List: Social Content for Lubbock's Newest Bar

    When The Dean's List opened its doors in Lubbock, they needed content that could capture the energy of the space and get people through the door. I created a series of social videos highlighting the vibe, drink menu, and grand opening buzz: built to perform on Facebook, Instagram and TikTok and drive real foot traffic for a brand-new local business. A great example of how West Texas Creative helps Lubbock businesses launch with momentum.

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    • 8/29/25

    Firing Up Social Content for Escondido Grill

    Escondido Grill brings bold flavor to the Lubbock food scene, and it deserves content that could show it off. I created social videos highlighting the dishes, the atmosphere, and the overall dining experience, built to perform on Instagram and TikTok and bring new faces through the door. A great example of how West Texas Creative helps Lubbock restaurants build buzz and grow a loyal following.

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    • 8/29/25

    Bringing Claryboya's Flavor to the Feed

    Claryboya is serving up something special in Lubbock, and it deserved content that could capture the atmosphere and the food in equal measure. I created social videos highlighting the dishes, the space, and the overall dining experience, built to perform on Instagram and TikTok and bring new faces through the door. A great example of how West Texas Creative helps Lubbock restaurants build buzz and grow a loyal following.

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    • 8/29/25

    Serving Up Social Buzz for Buns Up Burger Co.

    Buns Up Burger Co. brings big flavor to Lubbock on wheels and it deserved content just as bold. I created social videos that put the food front and center, from sizzling burger shots to the food truck experience itself, built to stop the scroll on Instagram and TikTok. A great example of how West Texas Creative helps local food trucks build a following and turn followers into regulars.